John Newbery

John Newbery (9 July 1713 – 22 December 1767), called "The Father of Children's Literature", was an English publisher of books who first made children's literature a sustainable and profitable part of the literary market. Continue reading

Child Book Marketing of A Little Pretty Pocket Book

John Newbery marketed a children’s book intended for instruction and amusement, A Little Pretty Pocket Book published in 1744 in London, England. Continue reading